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About Me.

I am an experienced marketing professional with a journalistic foundation that has shaped my approach to storytelling and content creation. My expertise spans multi-channel marketing, content management, and creative production. I take pride in producing authentic, audience-focused content that drives engagement and aligns with brand values. I am known for my adaptability, strong project management skills, and collaborative spirit.

Work Experience

2021 - Present

Marketing Manager
Freedom Makers Virtual Services

  • Leads marketing strategy and execution for B2B agency working to attract small business audiences

  • Writes and manages all editorial content across web, blog, newsletters, and social media to deliver robust, facts-first information and ensure consistent messaging and brand integrity

  • Performs all blog and article writing, copywriting, website content copy and SEO best practices to educate audiences and generate engagement

  • Applies SEO best practices to boost visibility and support organic traffic growth while simultaneously using AI tools to accelerate drafts and iterate efficiently

  • Develops case studies and client stories that highlight the impact of delegation for small businesses and the mission of empowering military spouses

  • Collaborates cross-functionally with sales, business development, and success management teams to align marketing efforts with organizational goals

2020 - Present

Head Writer, Content Manager, and Social Media Coordinator
Barkswell

  • Manages blog content, writes engaging articles, and develops social media posts for an entrepreneur’s online dog-lovers community

  • Drives growth strategy utilizing ad placements and SEO optmization using Google Console

  • Maintains the client's WordPress website and ensures a consistent online presence

2022 - Present

Podcast Producer & Audio Editor
The Phoenix Cast

  • On a pro-bono basis, serve as the sole producer and editor for a podcast on cybersecurity and military innovation.

  • Handle all post-production tasks, including audio editing, sound balancing, and final mastering, ensuring high-quality episodes are released 2-4 times monthly.

2020 - 2023

Audio & Transcription Editor
Boot Studio: The Informed Life

  • Edited and maintained quality for a bi-monthly podcast using AI-driven transcription tools.

  • Ensured continuity and clarity in content to uphold brand voice and audience expectations.

2004 - 2006

Senior Producer, Writer & Assistant Editor
PBS, WETA

  • Created, field-produced, wrote, and edited award-winning content, setting the template for future productions in a series highlighting Washington, D.C. neighborhoods.

  • Produced segments for news and public affairs programming, showcasing my ability to create impactful, community-oriented content.

1998 - 2004

Producer
CNN

  • Produced news segments and special features for NewsNight with Aaron Brown, including visual obituaries for 9/11 victims and award-winning coverage of the Iraq War.

  • Field-produced stories, wrote copy, and developed segments that contributed to the network’s acclaimed reporting.

Education

1993 - 1997

Bachelor of Arts & Political Science

College Of The Holy Cross

Completed a Bachelor's degree in English, gaining an incredibly valuable background in writing, communication strategies, literature and political history.

Skills & Experience

  • Writing & Editing

  • Website Development & Design

  • Email Marketing & Newsletters

  • Social Media Strategy & Management

  • Podcast & Video Editing

  • Project Management

  • Creativity, Empathy, Collaboration

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